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Silver Mall
russia, irkutsk

Our store project at the "Silver Mall" Shopping Mall is characterised by a light and practically weightless minimalism with playful detailing.
MINIMALISTIC STYLE


Both parts of the store window are executed in a unified mood, but their contents differ. On one side, mannequins on multi-level silver bases greet the customer, while the other part organically highlights the previously presented outfits; accessories are elegantly displayed on large marble cubes, perfectly complementing the ensembles. Thus, we not only present the complete sets but also promptly exhibit the entirety of our product range.

Within the retail area of the store, the airy ambiance and visual transparency of the space are immediately captivating. The space is designed in light tones, which contrasts with the distinctive equipment. However, it does not distract attention from itself but merely forms clear verticals, creating a sense of stability and calm confidence.
Niches in one of the walls are additionally decorated with narrow moldings – a nod to classical traditions and a reminder of the brand's values and inspiration. They are intentionally not painted in the wall color to make the contrast more pronounced.
MATTE BLACK METAL

The niches are complemented by wall-mounted equipment made from matte black metal and adorned with large displays. This graphic characteristic sets a particular atmosphere and establishes sharp vertical highlights, all the while ensuring that visitors remain focused on the primary attraction – the collection. The blend of classical opulence with contemporary high-tech elements within the interior creates a distinctive harmony.
The accessories zone functions as a separate space within the store: jewelry is showcased on a wall panel and a table made of dark marble with a subtle pattern, while a large abstract mirror allows seeing the entire outfit at once and capturing a striking full-length photo.
NATURAL MARBLE


The fitting area is designed in the brand's best traditions. Snow-white matte walls blend with glossy floors, and tall arched vaults are complemented by light graphite curtains and neat pleated poufs. A large square mirror in the center seems to visually extend the space.
The checkout area is entirely made of marble – a prime example of how a skillful combination of materials and shades can create a unique and remarkably harmonious composition. The signature desk made from stone monolith is evenly illuminated by refined geometric chandeliers, which also makes the brand's logo and website stand out on the smooth walls.

The leitmotif of this project is the decor of round shape. Refined metallic shelves of silver hue in the showcase, terrazzo stone panels, and even an accent complex lamp in the cashier's area – all of this unites the space and gives it a unified aesthetic.
In each of Lichi's projects, designers and architects combine iconic elements familiar to visitors with new details that are yet to be embraced. All this opens up boundless opportunities for experiments and allows us to constantly delight and surprise you.
