Galleria
RUSSIA, KRASNODAR

The new Lichi store in Krasnodar features an urban and somewhat industrial interior, designed by the brand’s team to emphasize contrasts that highlight the femininity and sophistication of the clothing collection. Even the most discerning customers were impressed by the project’s aesthetic restraint.

Monochrome

Trendy metallic
One of the standout elements of this space is the architects’ focus on the on-trend metallic theme, which clearly dominates the concept. From the moment you lay your eyes on the store-window, divided into two symmetrical blocks, the striking geometry of the space is apparent.
The entirely transparent store-window brings harmony to the entrance, adds a sense of lightness, and softens the rawness introduced by the static, cold metal finish. Every detail has been meticulously thought out. Unlike the usual Lichi style, the store-window features silver art objects, installations, and vases, replacing the typical marble cubes and decor.

The monochrome color palette may seem strict at first glance, but the marble flooring and detailing balance the steel wall panels that line the store. Their texture works well with the soft grey tones in the design.

Marble

Combination of black and silver metals

Asymmetry
Visually, the panels separate areas with promotional displays and clothing, guiding customer attention. Another distinct feature of this project is the combination of black and silver metals in the clothing presentation fixtures, where the asymmetrical accessory cube fits perfectly.

The stone checkout desk, like the entrance display, is divided into two equal parts by a central black block. Its elongated form is mirrored by a minimalist floating light fixture. Everything adheres to precise geometry and linearity, from the louvered ceiling and columns along the walls to the rectangular fitting room doorways.

It’s no surprise that Lichi’s design team consistently exceeds expectations, creating unique, aesthetically stunning spaces. The Krasnodar store has undergone a transformation, expanding 2.5 times in size to align with the high level of service that Lichi delivers.