Iceberg
RUSSIA, YAKUTSK

Harmony, flawless forms, and nothing superfluous — this is the direction Lichi’s design team chose for the new store in Yakutsk. We’ve created a space that invites you to slow down, breathe, and fully enjoy the moment.
Geometric shapes

Marble and travertine

Beige tones and gold
Soft pastel walls, delicate accents, and decor inspired by nature — every area of the store has been carefully designed to offer maximum comfort and elevate the aesthetic experience. Gold details in mannequins and hardware highlight warm cream tones, while stone columns and marble elements in the flooring and checkout counter bring a refined polish to the space.



Under soft, diffused lighting, glossy surfaces glow with a natural sheen. Travertine wall tiles reflect rounded chandeliers, while slim horizontal lights and a transparent accessory panel enhance the sense of airiness and light.



Handcrafted vases with lush dried florals complete the look, giving the setting a special charm.


In a soothing atmosphere where every detail of the collection and interior is thoughtfully curated, shopping becomes more than a routine — it turns into a self-care ritual, calming, tender, and truly unforgettable.


